million
Dallas–Fort Worth has a total population of 8 million people. It is currently the 4th largest television market reaching 3.2 million households.
%
In the past ten years there has been an 86% increase in Over-The-Air (OTA) television adoption. 2022 saw a 64% increase in active users.
%
Recent data from 2024 reveals that approximately 37% of DFW households, equating to about 1.2 million homes, now actively utilize digital antennas for OTA television.
million
This means that out of the total viewership, around 3.2 million people actively use an over-the-air antenna to watch local channels.